11 Up-and-Coming Fashion ‘Nepo Babies’ to Watch in 2023

Isaura M. League

Fashion, like most industries, has always been rife with nepotism. But right around the mid-2010s, celebrity children suddenly seemed to be taking over modeling: From the Hadids to Kendall Jenner to Kaia Gerber to Hailey Bieber (née Baldwin), a famous last name started to feel like a prerequisite for casting directors. Since then, we’ve only seen more descendants of famous families come of age, get thousands of Instagram followers and sign Miu Miu contracts.

We’ve also seen nepotism re-emerge as a hot topic of conversation, with stars like Zoë Kravitz, Maude Apatow and Lily-Rose Depp addressing the privilege from which they may or may not benefit in interviews.

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